BIMI Record Generator

Our BIMI Record Generator tool allows you to generate an BIMI record. Generally, BIMI provides mechanisms, qualifiers, and modifiers to allow domain administrators to specify IP addresses in a highly flexible way. Our BIMI Record Generator tool was designed to make this process fast and easy.

What is a BIMI Generator?

BIMI Generator helps you create a correct BIMI TXT record for your domain. Simply enter your domain name, logo URL, and optional VMC certificate, and the tool will generate the required DNS record to publish on your domain, ensuring proper email branding.

Why is Generating a BIMI Record Essential?

Frequently Asked Questions

A BIMI (Brand Indicators for Message Identification) record is a way for organizations to show their official logo next to emails in people’s inboxes. It helps make the brand more recognizable and builds trust with recipients. For BIMI to work, the domain needs to have proper email authentication in place, especially DMARC, which ensures that only verified emails can display the logo.

A BIMI record uses specific tags within a DNS TXT entry to define its parameters. Here are the key tags and their definitions:

  1. v (Version)
    • Specifies the version of BIMI being used.
    • Example: v=BIMI
    • Purpose: Indicates this is a BIMI record and uses version
  2. l (Location)
    • Provides the URL of the brand’s logo in SVG format.
    • Example: l=https://example.com/logo.svg
    • Purpose: Points to the hosted location of the logo file to be displayed in email clients.
  3. a (Authority) (Optional)
    • Specifies the URL of a Verified Mark Certificate (VMC).
    • Example: a=https://example.com/vmc.pem
    • Purpose: Indicates a VMC is in use to validate the logo’s authenticity.

1. Basic BIMI Record Without VMC
This is used when a VMC certificate is not available:
v=BIMI1; l=https://example.com/logo.svg;

2. BIMI Record With VMC
 For organizations with a Verified Mark Certificate:
 v=BIMI1; l=https://example.com/logo.svg; a=https://example.com/vmc.pem;

3. BIMI Record With CMC

For organizations with a Common Mark Certificates:
v=BIMI1; l=https://yourdomain.com/logo.svg; a=https://yourdomain.com/cmc.pem;

 

 

1. Basic BIMI Record Without VMC
This is used when a VMC certificate is not available:
v=BIMI1; l=https://example.com/logo.svg;
2. BIMI Record With VMC
For organizations with a Verified Mark Certificate:
v=BIMI1; l=https://example.com/logo.svg; a=https://example.com/vmc.pem;
3. BIMI Record With CMC
For organizations with a Common Mark Certificates:
v=BIMI1; l=https://yourdomain.com/logo.svg; a=https://yourdomain.com/cmc.pem;

Feature BIMI Without VMC BIMI With VMC BIMI With CMC
Cost Free (beyond logo and DNS setup) Paid (VMC can cost ~$1,000+/year) Likely lower cost (depending on provider)
Logo Verification None Verified by an issuing authority Verified by an authority, but potentially less formal
Gmail Logo Display Unlikely Guaranteed (if other BIMI criteria are met) Possible, depending on CMC’s level of acceptance
Trust & Security Moderate High (validated ownership) Moderate to high, depending on the authority issuing the CMC
Adoption Among Providers Limited Wider acceptance: Gmail, Yahoo, others Potentially limited; depends on the email provider’s support
Verification Authority None Trusted certificate authorities (e.g., DigiCert, Entrust) May vary; depending on the CMC issuer (not always as widely recognized as VMC)
Adoption Among Providers Basic or no logo display Full compatibility with major email clients (Gmail, Yahoo, etc.) Compatibility may vary; less widespread than VMC

No, not all email providers support BIMI. Major providers like Gmail, Yahoo Mail, Fastmail, and Apple Mail (iOS 16+) currently support BIMI, but adoption varies.

Helpful Resources

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